by Kelley Melgarejo | Jan 13, 2022 | Brand Identity
It is important to understand that how consumers feel about a brand has more power than what they think about a brand. Your brand colors have the ability to impact your sales and performance more than the products you offer. Consistency and repetition with the same...
by Kelley Melgarejo | Mar 1, 2021 | Brand Identity
What Every Logo Needs: When you are starting your business there are a lot of critical steps that you will need to follow carefully in order to be successful. Defining all of the essential elements of your company is a prior step to have a strong base that keeps it...
by Kelley Melgarejo | Feb 10, 2021 | Brand Identity
A unique and powerful brand identity is how customers are going to perceive you and build trust in your business. It is your cover letter to the world and will work in helping you to attract potential new clients and demonstrate that you are exactly what they are...